A short time ago, magnets could not accept high quality printing. Custom fridge magnets were often attached to decorative plastic or clay pieces. They could also be made of a single colored material and then embossed with a design and an additional color or two. To make up for the color limitations, it was common to produce shaped advertising magnets. Full color printing is now possible. Modern digital printing techniques allow for photographic reproduction on the surface of a magnet. This has opened up a whole new range of uses for printed magnets. They are useful, versatile and cost effective promotional tools.
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A flat, printable magnet can be made in almost any size and shape. This means that printed magnets can be used for a variety of promotional items including:
- Transferable vehicle signs
- Calendars
- Business cards
- Save the date announcements
- Shaped sports schedules
Among the most popular uses for marketing are vehicle magnets. Full color signs can be created for much less than a custom paint job. These signs allow you to advertise your business while you are working and quickly remove your business information when you are not. Magnetic vehicle signs are perfect for any business that has its employees driving their private vehicles.
Chances are that any magnet is going to end up on the refrigerator, where it will be seen every day. This has made custom fridge magnets a promotional mainstay for years. Even today, a fridge magnet is an extremely cost effective way to reach your potential customers. Thanks to modern printing techniques, you have a variety of options including magnetic versions of your business cards, calendars or even magnetic versions of your current print ads or billboards.
Contact Magnet Products International Group to learn more about the promotional options we can offer you.